November 9, 2019
Unmissable Barbados taxis are taking over capital’s streets bringing sunshine and vibrant colours to travellers in rainy London.
Working together with Mirabelle Communications and Barbados Tourism Marketing Inc. (BTMI) on the Barbados taxi advertising campaign that started in September, images of Barbados are splashed across more than 55 taxis in London aimed at promoting travel to this country. Formats include supersides, full liveries, branded taxi receipts and digital adverts inside taxi screens. This is part of an integrated campaign including print, radio, TV and digital marketing.
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